Last revised June 25, 2013
Legal Purchase Age/Children
Types of Information Collected
The following information is provided by Time’s Arrow to enable our online visitors to be fully informed of our Privacy Policies. The Services collect certain information when you interact with the Websites and Applications. For example, the Website may collect PII in order to serve you better and enhance your experience, as more fully set forth below. Company strives to provide our visitors with information about our Company and relevant to their particular desires, needs and/or interests. Any information we gather helps us to better serve our purpose. We may ask you to provide us with demographic information, information regarding your interests or other PII. Providing us with PII about yourself is voluntary, and you can always choose not to provide certain information, but then you may not be able to take advantage of or participate in some of the Services’ features.
Non Personally Identifiable Information Collected
When your computer or mobile device contacts our web servers (for example, when you visit the Website or view an HTML e-mail), our web servers automatically collect usage information. Such usage information includes information about how our visitors use and navigate our Services. It can include the number and frequency of visitors to each web page and the length of their stays, browser type, referrer data that identifies the web page visited prior and subsequent to visiting our Services, and IP addresses (see below for more information on IP addresses). We also may determine the applicable technology available in order to serve you the most appropriate version of a web page, e-mail, or announcement or similar service. This information is used to analyze and improve our Services and to provide you with a more fulfilling and relevant experience.
Our Services may enable the use of the Adobe Flash Player. Adobe’s Flash Player is used by the vast majority of websites that offer video and other interactive content. By default, your use of the Adobe Flash Player generates “flash cookies” (also known as “persistent identification elements” or “local shared objects”). Adobe provides a short disclosure about Flash Cookies in its End User License Agreement, stating “Use of the web players, specifically the Flash Player, will enable the Software to store certain user settings as a local shared object on our computer. These settings are not associated with you, but allow you to configure certain settings within the Flash Player.” The Adobe Flash Player (and similar applications) use flash cookies to remember user settings, preferences and usage similar to the browser cookies referenced above, but flash cookies can store more information than browser cookies and are managed through a different interface than the one provided by your web browser. You can control the degree to which you accept flash cookies by accessing your Adobe Flash Player management tools directly through the settings manager for Adobe Flash, located at http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager.html. If you do not allow flash cookies to take any disc space on your computer, you may not be able to take advantage of or participate in certain features on the Services. Users with a computer running the Windows operating system can view flash cookie files in this folder: \Documents and Settings\[username]\Application Data\Macromedia\Flash Player. Users with a computer running the Apple operating system can view flash cookie files in this folder: /users/[username]/Library/Preferences/macromedia/Flash Player. Flash cookies, or LSO files are stored typically with an “.SOL” extension.
The Adobe Flash Player is not the only technology being used in the ever-shifting online and mobile content environment. HTML5 is an increasingly popular web standard used for presenting content, especially content delivered to mobile devices. HTML is the mark-up language used for the World Wide Web. Almost all web pages you visit on the internet are based around HTML code. HTML5 is simply the fifth and latest iteration of this mark-up language that allows for more interactive web pages. One of the real benefits of HTML5 is its potential to standardize the highly fragmented rich-media universe. Some HTML5 code may allow your response to advertising and other activities to be monitored across websites and such information to be stored on your computer or mobile device. Technology solutions that allow users to opt-out of or block this sort of tracking are being developed through browser add-ons and other tools.
Our web pages or e-mail messages may contain a small graphic image called a web beacon, which is sometimes also called a "clear gif", that allows us to monitor and collect certain limited information about our users, such as the type of browser requesting the web beacon, the IP address of the computer that the web beacon is sent to and the time the web beacon was viewed. Web beacons can be very small or invisible to the user, but, in general, any electronic image viewed as part of a web page or e-mail, including HTML based content, can act as a web beacon. We may use web beacons to count visitors to our web pages or to monitor how our users navigate our Services, and we may include web beacons in e-mail messages in order to count how many of the messages we sent were actually opened or acted upon. We use web beacons to compile aggregate statistics about our Services.
Use Of IP Addresses
An IP address is a number that is assigned to your computer or network when you are linked to the Internet. When you request pages from our Services, our servers log your IP address. We may use IP address for a number of purposes, such as system administration, to report aggregate information to our business partners or to audit the use of the Website. We may associate your IP address with the PII you provide. We also may collect and store information about you that we receive from other sources to enable us to update and correct the information contained in our database and to provide product recommendations and special offers that we think will interest you.
PII We Collect From You and How We Use It
Time’s Arrow collects PII in several ways. For example, we collect your PII when you place an order, buy a gift voucher for a friend or register for a service offered by Time’s Arrow. If an order is placed with us, we need to hold PII including your name, email address, phone numbers, home address, shipping and credit card billing address(es) so that we can process and fulfill your order. We only save credit card information for those customers that have registered on the Services.
Saved card details will never be shared with third parties without your permission and will only be used to process your order, using our payment partner's systems. Additionally, we may also obtain information as a result of authentication or identity checks. Sometimes we may ask for your telephone number. This number may be given to our courier for delivery services. These details allow us to process your order and to let you know the status of your order. Company uses all possible efforts to ensure the safety of your sensitive information. No website, internet transmission, computer system or wireless connection is completely secure. Company cannot guarantee that unauthorized access, hacking, data loss, or other breaches will never occur. Your use of the Services is at your own risk. Company urges you to take steps to keep your information safe by memorizing your password or keeping it in a safe place (separate from your account information), logging out of your account, and closing your web browser. In order to help us protect your sensitive information and PII further, you should be careful about providing your password to others.
Whenever you give Company sensitive or confidential information, Company will take commercially reasonable steps to protect the information by establishing a secure connection with your web browser. Company uses the Security Socket Layer (“SSL”), an industry standard security protocol for encrypting sensitive information. Unfortunately, no security measures are perfect or impenetrable and data transmission over the Internet cannot be guaranteed 100% secure. We cannot and do not ensure or warrant the security of any information you transmit to Company and you do so at your own risk.
The types of PII we may collect include (but are not limited to):
- Your contact information (such as name, Twitter handle, postal and email address, or phone number)
- Contact information of friends or other people you would like us to contact
- Username and password for the account you may establish on our Services
- Payment details (including payment card number, security code, expiration date, cardholder name and billing address)
- Shipping information (including the shipping address and phone number)
- Demographic information (such as age, date of birth and gender)
- Information you provide by interacting with us through social media, including photographs
- Location information, such as the real-time geographic location of the device on which you install our mobile applications
- Shopping behavior and preferences, and a record of the purchases you make on our Services
- Other details that you may submit to us or that may be included in the information provided to us by third parties
We may use the PII we obtain about you to:
- Register you for membership at our Websites or on our Applications, and manage and maintain your account on the Services
- Provide products or services you request
- Process, validate, confirm, verify, deliver and track your purchases (including by processing payment card transactions, arranging shipping and handling returns and refunds, and contacting you about your orders, including by telephone)
- Maintain a record of the purchases you make using Services
- Respond to your questions and comments and provide customer support
- Communicate with you about our products, services, offers, events and promotions, and offer you products and services we believe may be of interest to you
- Enable you to communicate with us through our blogs, social networks and other interactive media
- Publish your testimonials about us, including on our Websites and in our Forums, and on social networks (if we choose to publish your testimonial, we will include only your first name, last initial, city and state)
- Manage your participation in our events, sweepstakes and other promotions
- Tailor our products and services to suit your personal interests and the manner in which visitors use our sites, applications and social media assets
- Operate, evaluate and improve our business and the products and services we offer
- Analyze and enhance our marketing communications and strategies (including by identifying when emails sent to you have been received and read)
- Analyze trends and statistics regarding visitors’ use of our sites, mobile applications and social media assets, and the purchases visitors make on our sites
- Protect against and prevent fraud, unauthorized transactions, claims and other liabilities, and manage risk exposure, including by identifying potential hackers and other unauthorized users
Sharing Your PII
Third parties providing services on our behalf
We may engage third parties to perform services in connection with the operation of our business. Examples of these services include: (a) product customization, (b) marketing and promotional material distribution, (c) website evaluation, (d) data collection, storage, management, analysis and, where applicable, cleansing, and (e) any other services designed to assist us in maximizing our business potential. These third parties may have access to our user information, including PII, to the extent it is needed to perform their duties and functions.
We may release information about our users, including PII, when legally required to do so, at the request of governmental authorities conducting an investigation or to verify or enforce compliance with the policies governing our Services and applicable laws. We may also disclose such user information whenever we believe disclosure is necessary to protect the rights, property or safety of Company, or any of our respective affiliates, business partners, customers or others.
We may disclose non-identifying, aggregated user statistics to third parties for a variety of purposes, including describing our services to prospective partners and other third parties. Examples of such non-personal information include the number of users who visited this Site during a specific time period or purchased a specific product through this Site.
When you register with Time’s Arrow, you will be offered the opportunity to opt out of our email newsletter and other update services. If you choose to opt-out for this service, we will not send you alerts for new products, features nor enhancements; special offers; upgrade opportunities; contests or events of interest. However, if you choose to receive our emails from time-to-time we will use the information you provide to promote the products and services of our business partners via email or direct mail. We do collate information about site traffic, sales, wish list, and other commercial information which we may pass on to third parties but this information does not include any information which can identify you personally. We strive to limit use of your information to those offers that we think you would appreciate receiving. Finally, we may use your PII for our internal marketing and demographic studies, together with non-personal data to monitor customer patterns so we can consistently improve our site design to better meet our visitors' needs. If we change our policy on disclosure to others, we will inform you and give you the choice of opting out.
Safeguarding Your Personally Identifiable Information/External Links
Consent to Processing in the United States
Online Advertising Practices/Third Party Advertisers
Ad Serving Technology
You recognize and agree that the advertising companies who deliver ads for Company may combine the information collected with other information they have independently collected from other services or products. These companies collect and use information under their own privacy policies. These ad serving technologies may be integrated into the Services.
Advertising Our Products & Services
After you visit or use the Services, our advertising partners may deliver Company ads to your Web browser when you are visiting other sites on the Internet. These ads are delivered based on cookies that are set by us or by our third party advertising network partners when you visit or use the Services, and that are recognized by these companies when you visit other sites. Please see the section above on cookies to learn more about setting your Web browser to block cookies.
Company may offer you the possibility to connect your accounts from third party social networking sites, such as Facebook and Twitter (each, a “Social Networking Site”), with the Services by an application programming interface (API) or other software. By allowing Company to connect with your accounts on such Social Networking Sites, you consent to Company’s accessing the information in those accounts, which information may include PII. You likewise consent to Company’s publishing on the Services any such information or actions you take on other such Social Networking Sites. It is your choice whether to use any such Social Networking Site, and you understand that in some instances such Social Networking Sites may request to access and publish information about you or your friends that is included in your account.
Notice to California Residents/Your California Privacy Rights
Choice of Law
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